Technology has rapidly changed the way that commercial real estate is handled. So much so, that it can sometimes be difficult for commercial real estate professionals to keep up. Now, a new podcast series has been launched to provide CRE executives with insight into how they can up their game when it comes to technology in the commercial real estate sector. Armed with greater knowledge, CRE professionals will be able to make better informed decisions that will lay the foundation for innovating their organizations while at the same time staying competitive.
What's Behind the New CRE Podcast
Launched in March by Building Engines, the 20-minute podcast series provides CRE professionals with the information they need to make more informed tech decisions and assessments. The series will also help professionals in the industry to stay current regarding relevant industry issues. Building Engines has previously developed a reputation as a provider of property management software specifically geared for the commercial real estate industry. Hosting the series is Scott Sidman. Two new episodes will be released each month.
Topics hosted on the podcast series CRE Tech Talks are slated to include how professionals in the industry can leverage social media to improve tenant service, operations, and marketing. Other topics schedule for the series will cover how to monitor success and even how to design a social media plan. Each podcast in the series will be available to download or stream on its relevant airdate. In addition, written transcripts will also be made available, making it easier for listeners to access older episodes or even episodes they may wish to study a bit closer.
Podcasts have become an increasing popular way of providing relevant information on a variety of topics to a growing mobile audience. The ability to tap into growing technology trends in the commercial real estate industry through the new podcast series will make it possible for CRE executives to ensure they have the latest tools available at their disposal.
Why Technology Matters So Much to the CRE Market
As technology becomes increasingly prevalent, it has now become more important than ever for commercial real estate professionals to keep their fingers on the pulse of the latest industry changes. According to The Wall Street Journal, office markets in cities considered to be tech heavy are now leading the way. Among the cities ranked as top-performing were those where tech companies tend to be rapidly expanding, such as San Jose, which includes Silicon Valley, Seattle, and San Francisco. In those cities, vacancy rates have steadily declined as tech startups scramble to attain space.
In order to remain competitive, commercial real estate professionals will need to leverage every tool available at their disposal, and that will often mean taking full advantage of digital marketing solutions and other technological innovations. CRE Tech Talks will ensure that commercial real estate executives have all of the most relevant information available to compete in an increasingly global and competitive marketplace.